TOPIC: eBooks
eBooks let you learn anything, anywhere, at your pace; and it's a great way to share info with your staff, advisors, friends, etc.
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What Good Are Ebooks?

Posted by Mark Hess


The great thing about many ebooks with business oriented content is that they are free. Many companies produce ebooks as a way to offer potential clients an introduction to their expertise, in the hopes that a relationship will develop and purchase will be made.

The subjects available run the gamut from help in creating a startup, to marketing techniques to understanding landing pages and email campaigns, building compelling content, video promoting, software tips and tricks; well you name it, and there is probably an ebook out there for your particular interest.

Portable and Sharable

Because electronic books are publications in digital form, consisting of text and/or images, links, audio, etc. they can be viewed using e-readers, tablets, phones and computers, meaning that you can take them anywhere and use them on your own schedule. You can download ebooks quickly and easily from home, work or on the road, and when you find ones that are especially helpful, you can share them with colleagues.  And they’re green: no trees required for paper; but of course you can print them out if you prefer.

Any Subject You’re Interested In

Because of the vast nature of business related subjects covered in the ebook universe, you can be sure to get exactly what you’re looking for. And many publishers of ebooks using them for promotion (and good SEO for their websites), offer numerous examples within a certain field of expertise. For instance, HubSpot, the inbound marketing giant, offers hundreds of related ebooks covering every angle imaginable regarding the inbound marketing world. Many ebooks come with bonuses, extra content or material to make the reading and learning even more stimulating and effective. Such things as infographics, charts, data tables, videos, etc. can help in the learning process and make it much more enjoyable. So if you’re interested in learning about a specific topic or field or strategy; or if you just want to uncover the secrets of Word or Excel, there’s an ebook just for you. Don’t wait to tap into this low cost or free way to expand you business acumen, check out the next tabs on this page to find great vendors we’ve chosen for their expertise and professionalism; and check out the deals for tons of great ebooks we’ve vetted. Good luck and get learning.  

Mark Hess is a marketer and small business expert as well as an award winning illustrator, painter, graphic designer, entrepreneur and co-founder of BizSaves; with a passion for online marketing and small business success.

Authority Resources

New York TimesMedia Decoder; Survery Details How E-Books Continue Strong Growth Trend PC Mag: How to Buy an E-Book Reader The Wall Street Journal: How the E-Book Will Change the Way We Read and Write

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